How we collect, use, and protect your data.

Last Updated: October 2025

Welcome to eWynk (“we,” “our,” “us”). We value your trust and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your data when you visit our website or use our services.

Information We Collect

  • Personal Information: Name, email address, phone number, company name (when you fill forms or contact us).
  • Usage Data: Pages visited, time spent, browser type, IP address, and cookies used to improve your experience.
  • Communication Data: Any messages, feedback, or support inquiries shared with our team.

How We Use Your Information

  • Provide and manage our services
  • Respond to your inquiries and support requests
  • Improve website experience and product quality
  • Send updates, newsletters, or offers (only if you opt in)
  • Comply with legal obligations

Cookies and Tracking

We use cookies and similar technologies (like Google Analytics and Microsoft Clarity) to analyze traffic, improve functionality, and personalize content. You can control or disable cookies through your browser settings.

Data Sharing and Security

We do not sell or trade your personal information. Your data may be shared only with:

  • Trusted third-party service providers (hosting, analytics, CRM)
  • Legal authorities if required by law

We maintain appropriate administrative and technical safeguards to prevent unauthorized access, loss, or misuse.

Your Rights

Depending on your region, you may have the right to:

  • Access, update, or delete your personal information
  • Withdraw consent for communications
  • Request details of how your data is used

You can exercise these rights by contacting us at [email protected].

Data Retention

We retain personal data only as long as necessary for service delivery or legal compliance. Once data is no longer needed, it is securely deleted.

Third-Party Links

Our website may contain links to third-party platforms (like Shopify or Google). We are not responsible for their privacy practices and encourage you to review their policies separately.

eWynk: AI Growth & Analytics — Shopify App Privacy Policy

Last Updated: March 16, 2026

This privacy policy describes how eWynk: AI Growth & Analytics (“eWynk”, “we”, “us”, or “our”), developed by RemoveQ Technology Private Limited, collects, uses, stores, and protects information when you install and use our Shopify application. This policy applies to merchants who install eWynk from the Shopify App Store and to their customers whose data may be processed through the app.

1. Information We Collect

a) Information collected through Shopify APIs:

  • Order data (order ID, total price, discounts, refunds, timestamps)
  • Customer data (customer ID, number of orders, new vs returning status)
  • Product data (product titles, quantities, prices)
  • Store data (shop name, currency, domain)
  • Traffic source data (UTM parameters, referral sources)
  • Abandoned checkout counts

b) Information collected directly from merchants:

No additional personal information is collected from merchants beyond what Shopify provides during app installation and authentication.

c) Information collected from merchants' customers (via Shopify Web Pixel):

  • Page view events (URLs visited)
  • Product view events (products browsed)
  • Add-to-cart events (products added to cart)
  • Checkout events (checkout initiated, checkout completed)
  • Anonymous session identifiers and visitor identifiers

No cookies are set by eWynk. We use Shopify's official Web Pixel API, which operates within Shopify's privacy-compliant sandbox.

2. How We Use the Information

We use the information collected solely to provide the app's analytics services:

  • Dashboard analytics — Displaying store performance metrics (revenue, orders, AOV, conversion rate)
  • Conversion funnel analysis — Tracking the customer journey from page view to purchase
  • Customer intelligence — Analyzing customer purchase behavior, retention, and lifetime value
  • Product analytics — Evaluating product performance and generating product scores
  • Store health reports — Generating daily/weekly store health digests
  • AI-powered insights — Using Google Gemini AI to generate actionable growth recommendations based on aggregated store data
  • Usage tracking — Monitoring order counts and AI insight usage to enforce plan limits

We do not use your data for:

  • Advertising or marketing purposes
  • Selling or renting to third parties
  • Profiling individual customers for purposes unrelated to your store's analytics

3. Third-Party Services

We use the following third-party services to provide our app functionality:

ServicePurposeData Shared
Google Gemini AIAI-powered insights and recommendationsAggregated, anonymized store metrics (revenue totals, order counts, product performance summaries). No personally identifiable customer information is sent.
ClickHouse CloudHigh-performance analytics data storagePixel event data (anonymous session IDs, page URLs, event types)

We do not share, sell, or transfer personal data to any other third parties.

4. Data Storage and Retention

Pixel event data is stored in ClickHouse Cloud with retention periods based on your subscription plan:

  • Starter plan: 30 days
  • Growth plan: 90 days
  • Ultimate plan: 1 year
  • Session and authentication data is stored in an encrypted SQLite database on our servers.
  • AI-generated insights are stored as Shopify metaobjects within your own Shopify store.
  • All data is encrypted in transit (TLS/SSL) and at rest.
  • Our servers are hosted in secure, SOC 2 compliant data centers.

5. Data Access and Control

As a merchant, you have full control over your data:

  • Access: You can view all data collected by eWynk through the app's dashboard within Shopify Admin.
  • Deletion: Uninstalling the app will automatically cancel your subscription. You may request complete deletion of your data by contacting us at [email protected].
  • Portability: Paid plans include data export functionality (CSV/PDF) to download your analytics data.

6. Customer Data Rights (GDPR, CPRA, and Other Privacy Laws)

We comply with applicable data privacy regulations including GDPR, CPRA, and other privacy laws:

  • Customer data requests: When a customer requests access to their personal data, Shopify notifies us via the customers/data_request webhook. Since eWynk only stores aggregated, anonymized analytics data, no personally identifiable customer information is retained in our systems.
  • Customer data deletion (Right to Erasure): When a customer requests deletion of their data via the customers/redact webhook, we process the request. As we do not store personally identifiable customer data, no individual records require deletion.
  • Shop data deletion: When a merchant uninstalls the app, we receive the shop/redact webhook within 48 hours and delete all data associated with that shop, including session data, pixel tracking status, and usage records.

All data subject requests are processed within 30 days of receipt.

7. Data Processing Location

Data may be processed and stored in the following regions:

  • Application servers: Cloud infrastructure (may include US and EU regions)
  • ClickHouse Cloud: Data stored based on cluster region
  • Google Gemini AI: Processed by Google's API infrastructure

If you are located in the European Economic Area (EEA), data transfers outside the EEA are conducted in compliance with applicable data transfer mechanisms.

8. Data Security

We implement appropriate technical and organizational measures to protect your data:

  • All API communications are encrypted using TLS 1.2+
  • Webhook signatures are verified using HMAC-SHA256 to prevent unauthorized access
  • Access to data is restricted to authorized personnel only
  • We do not store Shopify access tokens beyond what is required for app functionality
  • Regular security reviews of our codebase and infrastructure

9. Children's Privacy

eWynk does not knowingly collect personal information from children under the age of 16. Our services are intended for Shopify merchants who are business operators.

10. Changes to This Policy

We may update this privacy policy from time to time. We will notify merchants of any material changes by updating the “Last Updated” date at the top of this policy. Continued use of the app after changes constitutes acceptance of the updated policy.

11. Contact Us

If you have questions about this privacy policy or wish to exercise your data rights, contact us at:

RemoveQ Technology Private Limited
Email: [email protected]
Website: https://ewynk.com

Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in technology, laws, or business practices. The latest version will always be available on this page.

Contact Us

If you have any questions or concerns regarding this Privacy Policy, reach out to us:

[email protected]
https://ewynk.com